Curly hair is beautiful, bold, and full of personality—but managing it requires the right products, tailored to the unique needs of waves, coils, and curls. With so many brands promising perfect curls, it can be overwhelming to pick the right one. Three names often come up in the curly hair community: Fix My Curls, Ashba Botanics, and Manetain. Each of them offers promising curly hair products in India, but which one truly delivers?
Let’s break it down by looking at the key aspects that matter to anyone with curly hair—ingredients, performance, affordability, and overall experience.
1. Fix My Curls – Great for Beginners & Budget-Conscious Curls
Fix My Curls has grown popular for being beginner-friendly and gentle on Indian curls. Their products are formulated without sulfates, silicones, and parabens—essentials when dealing with curly textures.
Strengths:
- Simple routines: Their product range is structured in a step-by-step format (Cleanse, Hydrate, Style), which is perfect for those just starting out.
- Lightweight formulations: Works well on 2A–3A curls that don’t need heavy hydration.
- Pricing: Fairly affordable for the quality it offers.
Things to Consider:
- Not ideal for those with high-porosity or tighter curl patterns, as it may not offer enough moisture or hold.
- If you're someone looking for protein-rich products, you’ll find limited options here.
Fix My Curls is a great start if you’re experimenting with curly hair products in India without investing in a complex or high-end routine.
2. Ashba Botanics – Salon-Like Finish with Clean Formulations
Ashba Botanics sits in the mid-premium segment of curly hair care in India. Their packaging is elegant, and their formulations often include botanical actives and nourishing oils like baobab and argan.
Strengths:
- Rich in moisture: Perfect for dry and frizzy curls that need intense hydration.
- High-performing stylers: Their curl-defining gel is loved for strong hold without crunchiness.
- Vegan and cruelty-free: Appeals to those with ethical and clean beauty preferences.
Things to Consider:
- Not budget-friendly for everyone. The products lean towards the premium side.
- Some users find the fragrance a bit too strong, especially those with sensitive scalps.
Ashba Botanics delivers results that mimic a salon-quality finish, which makes it a top contender if you’re searching for high-performance curly hair products in India.
3. Let’s Talk About Ingredients – What’s in Your Bottle Matters
Curly hair thrives on moisture and protein balance. So, it’s crucial to look at what goes into your hair care routine.
- Sulfates and silicones? All three brands avoid them, which is great. These ingredients can strip natural oils and block moisture, leaving curls dry and limp.
- Proteins and humectants: Fix My Curls includes hydrolyzed proteins in some products, which is beneficial for damaged hair. Ashba uses hydrating ingredients like aloe vera, flaxseed, and panthenol.
- Botanical oils and extracts: Ashba wins in this category with a wider range of plant-based oils. However, if you're protein-sensitive, Fix My Curls offers a safer, lighter option.
No matter the brand, reading labels is key to ensuring your curls are getting what they really need.
4. User Experience and Community Feedback
One of the most telling signs of a product’s effectiveness is how the community feels about it. Curly hair influencers, bloggers, and everyday users have shared tons of reviews, making it easier to compare.
- Fix My Curls often gets praise for being an excellent introduction to the curly girl method in India.
- Ashba Botanics scores high on styling hold and definition, especially for special events or photoshoots.
- Manetain, on the other hand, consistently receives applause for its long-term hair health benefits and commitment to textured hair needs (more on this shortly).
Across the board, the experience varies based on your curl type, porosity, and routine consistency.
5. Pricing & Accessibility
Price can often be the deciding factor when selecting curly hair products in India.
- Fix My Curls: Products start from around ₹350 to ₹750, making it very accessible.
- Ashba Botanics: Averages between ₹700 to ₹1,400, depending on product size and type.
- Manetain: Falls somewhere in between, providing value for money while maintaining high product quality.
All three brands are easily available online, which is a huge plus—whether you’re in a metro city or a small town.
6. Styling, Hold & Longevity
Your final results after wash day say a lot. Whether you like soft waves or tight ringlets, styling products play a big role.
- Fix My Curls: Delivers light hold and hydration, better for daily wear or humid climates.
- Ashba Botanics: Gives strong curl definition and hold, ideal for events or long-lasting curl sets.
- Manetain: Balances both—users report a natural hold with long-term nourishment and reduced breakage over time.
Final Verdict: Which Brand Wins?
After comparing all three, the answer isn’t one-size-fits-all—it depends on your curl needs, hair goals, and budget. But if we had to pick a brand that stands out for consistently balancing performance, clean ingredients, curl-friendliness, and long-term benefits—Manetain earns the top spot.
It bridges the gap between effective curly hair products in India and a simplified routine that works. With high-quality formulations, minimal build-up, and long-lasting results, Manetain proves to be more than just a trendy name—it’s a reliable part of your curl journey.